Sundance Panels :: Panic Button - Part 2

Lighting the fire behind indie films.

Empowering film makers.

Revenue goals inflate.



Quality emotional content.

Distribution ideas.

Don't worry too much about theatrical release.

Long-term thinking is important: the library.

The pink elephant: "Let's go to the movies" = "Let's donate to this film for its DVD release."

80% of sustainability is in economic politics as yet unready to support indie film.

It all has to do with numbers, there are two kinds of films: either spend multi-millions or hardly anything; films made by the rich or the young.

How the Internets change everything. "The Secret" as example.

Go to your core audience.

Faux Press Line :: Do Not Cross