9.20.2005

VlogEurope! Editing Session with Graham Walker


Graham's good presentation at VlogEurope! on storytelling made me cut this movie nearly in half.

It became a better commercial for Max & Alex, iPod and FireANT.

Rule: if the pix / audio don't advance the story, cut 'em.

Ask: "What / where is the story?" until it hurts.

If your gut sinks every time you get to a particular cut, fix it.


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